Aine Siggy
Police has today issued a statement about the running of the popular energy drink Mukamanayamba advert that has Police in it.
The Police through it’s spokesperson Fred Enanga said that it strongly condemned this commercial advert since it “deceptively suggests that out emergence team of the “999” patrol pick-up and it’s crew responded to an incident where a pack of “Mukamanayamba” energy drink was grabbed by an alleged thief, during the recording of the advert.”
Uganda Police went ahead to say that it found the advert controversial basing on the grounds of the appearance of officers in uniforms.
Also the use of police logistics outside duty is strictly prohibited without the express permission of the IGP.
Police went ahead to say that these officers appeared in the advert selfishly for their commercial gains and have been subjected to investigations by the Professional Standards Unit.
The statement further condemned the fact the producers of the drink faked that police endorsed the drink and even supports it’s consumption.
“In addition, the advert deceptively suggests that the police leadership endorsed the product of “Mukamanayamba” and further supports the campaign to market, sell and drink the product. This false impression created by the advert is defamatory since it is not representative of the police institution.” Part of the statement read.
Police went ahead to order the commercial firm to pull out the police content from the commercial advert and any further displays on media platforms halted.
The police went ahead to threaten the company of legal action in the civil court of law with failure to do this.
Further the police said that the Directorate Legal and Human Rights Services has also petitioned the Uganda Communications Commission on the unauthorized usage of our image and content in the Commercial Adverts.
Mukama Nayamba is a local popular energy drink which is claimed by the manufacturer Mukamanagaba herbal products to heal sexual dysfunction and provides other health benefits
